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terms & conditions

These are the Terms and Conditions which will apply to your purchase of clothing, accessories and other goods ("Goods") from the websites (the "Website"). The Website and the Goods are provided by La.Ke Trading Co Limited, a company registered in England and Wales under number 11790187 with a registered office at Armadillo, Stanley Green Business Park, Earl Road, Cheadle Hulme, Cheshire  SK8 6PT ("Charcoal Fashion", "we", "us", "our"). When we refer to "you" and "your" we mean the user of the Website and purchaser of the Goods.

You can contact us by emailing

These terms and conditions form a legally binding contract between us and you. Your acceptance of the terms and conditions is given when you purchase Goods from us. You should read these terms and conditions carefully before buying anything from this Website.

Part 1 - Information about our Website and Goods

This Part 1 sets out some terms about information on the Website, descriptions of Goods and how you use the Website.

Separate Notices and Disclaimers may apply to your use of the Website. By accepting these terms and conditions you also agree to the Notices and Disclaimers.

We try to make sure that all information on the Website, including descriptions of our Goods, and listed prices, are accurate and correct at all times. However, mistakes do happen. We will try to resolve all information errors on the Website as soon as reasonably possible, and if we reasonably think that such an error has affected your purchase of Goods we will try to let you know. However, because we take these steps we will not be liable to you for any errors on the Website.

You should bear in mind that buying clothing and accessories over the internet provides a different shopping experience to buying in-store. In particular you acknowledge that:

the colours which are shown for the Goods on the Website will depend on many factors – including your display settings; all sizes and measurements of the Goods are approximate; 

all Goods are subject to availability - we may not be able to supply your order; 

any delivery estimates given on the Website or by email are estimates only;

the Goods and promotions which are offered on the Website may not be available in-store, and vice-versa; and

we may need to change the Goods to reflect changes in relevant laws and regulation requirements.

Part 2 – Buying and Reserving Goods and Delivery

This Part 2 sets out some terms which apply to your purchase or reservation of Goods from us through the Website.

Part 2a – Purchase

You make an offer to purchase a product from us (your "Order") by completing the staged process on the Website as set out below:

Adding product to your shopping basket.

Checkout step 1 – Login details.

Checkout step 2 – address details.

Checkout step 3 – payment details and confirmation of Order.

Your Order only constitutes an offer to purchase Goods from us, and does not form a binding contract until accepted by us

Where you order more than one product your Order contains a series of offers for each product individually. 

On receipt of your Order, we will send you an Order acknowledgement email to the email address which you provide in the Order process. This Order acknowledgement email will contain your Order number, details of the Goods ordered and a delivery estimate. Note that this email is only to acknowledge that your Order has been received, and is not acceptance by us of any offers to purchase Goods.

We must receive full payment both of the price of the Goods and any applicable delivery charges before we can accept any offers. Where you select payment by credit or debit card we will process the payment after you submit your order. Your credit or debit card will be debited after the Order has been accepted by us.

An offer made by you to purchase a product shall only be deemed to be accepted by us when we dispatch that product to you or to your nominated store as selected by you and send you an Order dispatch email which includes details of the product.

We reserve the right to refuse any offers in an Order prior to acceptance. If a product is not available we will include details of the unavailable product in the Order dispatch email. A product which is not available will not be included in the contract for a product which is dispatched.

You must select your delivery country in the drop down box at the top right-hand side of the page during navigation of the site or during the checkout process. Prices will then automatically be shown in your local currency. For example, if you select France as your delivery destination, you will see Euro prices and your transaction will be in Euros.

All prices are, unless otherwise stated, inclusive of VAT and other applicable taxes. Our VAT number is: 318792472.

All prices and charges on the Website are in UK pounds sterling . Delivery charges may apply and these will be displayed in the order process. The actual price charged to International customers will be subject to the exchange rate applied by your credit or debit card company.

You are responsible for ensuring that your login details, password and all other details in relation to your account remain confidential at all times.

Part 2b – Delivery

We currently offer the delivery options detailed here.

We endeavor to ensure that the Goods that you order are provided by the agreed delivery date and where applicable time, however delays are occasionally inevitable due to unforeseen circumstances. Neither Charcoal Fashion nor our nominated carrier shall be under any liability for any delay or failure to deliver the Goods within the estimated time frame.

Delivery of all Goods outside of the EU will be seven (7)- ten (10) days, except where this is not possible due to external factors such as terrorism or adverse weather, for example.

Delivery costs are as follows:

Europe: up to £14.99

United Sates: up to £19.99

Rest of World: £29.99

Risk of loss and damage of the Goods passes to you on the date and time of delivery of the Goods.

Part 3 – Returning Goods 

This Part 3 sets out the terms which govern your right to return any Goods that you do not want to keep.

When we deliver your Goods to you we will include a returns slip, and information on how to return Goods to us. If you want to return any Goods you must complete the returns slip and enclose this with the Goods you are returning.

UK, ROI and EU customers can, at any time within fourteen (14) days of receiving Goods from us, cancel their contract and (a further fourteen (14) days to) return any Goods to us in the condition that they were sold by.

In order to return any faulty or damaged item to us for a full refund, you need to notify us within 7 days of receipt of the order. Any return for a refund for any other reasons needs to be posted back to us within 14 days of receipt of the order.

We don't cover the returns postage. 

Denmark and Rest of World customers can return any Goods to us within thirty (30) days' of receiving the Goods from us. All customers that purchase from our Website must use the following methods:

Sending them in a securely wrapped parcel to Charcoal Fashion -La.Ke Trading Co. Limited, Armadillo, Stanley Green Business Park, Cheadle Hulme. Cheshire  SK8 6PT. If Goods are returned by UK and Euro customers within the fourteen (14) day period, in the manner described below, we will offer you a full refund. We offer exchanges, we do not offer gift vouchers.

For hygiene reasons earrings cannot be returned if unwrapped unless the product is faulty. Please ensure that swimwear is tried on over your own underwear. We reserve the right to refuse returns of Goods where it is apparent that this has not been done. Please ensure you return them to us in their original condition and packaging, unworn and unwashed, with all labels intact.

We offer a free postal returns service for returns for exchange in the UK only. In order to take advantage of this service, please follow the instructions on the delivery note enclosed with the Goods. For the avoidance of doubt, on sales in the Rest of World, Goods can only be returned via un-prepaid postal returns services. Once you decide to return the Goods you must not use them and must take reasonable care of them while they remain in your possession. The Goods must be returned to us intact, undamaged, unworn condition as soon as reasonably possible. We will refund to the payment card the price paid for the Goods returned.

In addition to the fourteen (14) days returns period that is granted to you under this Part 3,  If you wish, you may notify us by email informing us that you wish to cancel your contract before the end of the statutory cancellation period (fourteen (14) days from the day after you receive the Goods). We will need you to complete the Withdrawal Form and return it back to us. You will find details on how to send this back to us on the Withdrawal Form or you can cancel your order by forwarding the Withdrawal Form by email to You must then return the Goods to us in the manner specified in this Part 3.

Nothing under these terms and conditions affects your statutory rights. 

The dispatch note must be presented and you will be asked for the reason for the return and whether you wish for to exchange the product or obtain a refund. We regret that for reasons of hygiene, we are unable to refund or exchange earrings. Please ensure that swimwear is tried on over your own underwear. We reserve the right to refuse returns of Goods where it is apparent that this has not been done. Please ensure you return them to us in their original condition and packaging, unworn and unwashed, with all labels intact. 

Returning Goods by Post

If you wish to return your goods by post, follow the instructions outlined below:

Complete the returns note and enclose it with your parcel whilst requesting proof of postage. Please retain this until you have received your refund. When we receive your Order we will send an email to you confirming the refund has been successful and your card will be credited.

We will not pay for the postage of any returned orders for refund.

Ensure your Goods are in a securely wrapped parcel and place a returns address label on the parcel.

The returns address is Charcoal Fashion, La.Ke Trading Co. Limited. Armadillo, Stanley Green Business Park, Earl Road, Cheadle Hulme, Cheshire, United Kingdom, SK8 6PT.

Provided that you have notified us that you wish to cancel your entire order under The Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013 ("Consumer Contract Regulations"), and the return of your goods also meets the terms of Part 3 of our terms and conditions, we will refund all basic delivery cost (such cost equal to the least expensive delivery cost that we offer). If you are entitled to a refund of basic delivery costs, you must claim your refund of basic delivery costs by contacting us at Please allow five working days from the date we have received your delivery charges refund request for the refund to be processed. Please be aware that you will not be entitled to a refund of your delivery charges if you are only returning part of your order.

If you do not exercise your cancellation rights under the Consumer Contract Regulations, the delivery cost of returning the Goods to us is your responsibility. All customs and import duties will be your responsibility. When booking your return you should select 'duty payable by sender'. If your return is because the goods are faulty, you will be liable for the costs of postage and any applicable import duty but we will refund the costs once we have received the product and established that the product is faulty, on the condition that you send proof of this to us via the Contact Us page on the Website.

All refunds under this Part 3 will be made within fourteen (14) days from receipt of the returned Goods.

Part 4 – General terms relating to our relationship with you

This Part 4 sets out some general terms that govern our relationship with you and purchases by you. We will not be responsible for the performance of any obligations under these terms and conditions in the case of an event outside of our reasonable control, including (but not limited to) strikes, lockouts, failures of third party systems or networks, acts of god, fire, earthquake, storm, flood or other natural disaster, civil unrest, acts of terrorism, deliberate sabotage of or malicious damage to equipment or data or for damage to or destruction of premises or equipment.

We warrant to you that any Goods purchased from us through our Website are of satisfactory quality and reasonably fit for all the purposes for which products of the kind are commonly supplied.

Our liability for losses you suffer as a result of us breaking this agreement is strictly limited to the purchase price of the Goods you purchased and any losses which are a foreseeable consequence of us breaking the agreement. Losses are foreseeable where they could be contemplated by you and us at the time your order is accepted by us.

This does not include or limit in any way our liability:

(a) For death or personal injury caused by our negligence; or

(b) Under section 2(3) of the Consumer Protection Act 1987; or

(c) For fraud or fraudulent misrepresentation; or

(d) For any matter for which it would be illegal for us to exclude, or attempt to exclude, our liability.

We are not responsible for indirect losses which happen as a side effect of the main loss or damage and which are not foreseeable by you and us, including but not limited to loss of income or revenue; loss of business; loss of profits or contracts; and loss of anticipated savings.

We reserve the rights to take any customer account out of use, or terminate any membership to our VIP programme Charcoal Fashion' at any time if it is believed that the website, the products and services available through it, and/or such membership to Charcoal Fashion are being misused.

All notices which we need to give to you under these terms and conditions will be sent by us to your registered e-mail address.

These terms and conditions set out the entire agreement between you and us in respect of the sale, purchase and use of the Goods. They supersede any previous agreement or understanding in relation to the subject matter hereof. 

If any provision of these terms and conditions is held by any competent authority to be invalid or unenforceable in whole or in part, the validity of the other provisions (and the remainder of the provision in question) shall be unaffected.

The interpretation, construction, effect and enforceability of these terms and conditions shall be governed by English Law unless as a matter of law you are entitled to rely on the laws of your country of domicile as a consumer.

You and we agree to submit to the exclusive jurisdiction of the English courts for the determination of disputes for customers in England and Wales, and the Scottish courts for customers in Scotland. For all other customers unless as a matter of law you are entitled to bring or defend an action as a consumer in your country of domicile, you and we submit to the exclusive jurisdiction of the English Courts.

The rights in all software and content made available to you on or through the Website is our property or the property of our licensors and all such rights are reserved by us and our licensors. You are not permitted to publish, manipulate, distribute or otherwise reproduce, in any format, any of the content or copies of the content supplied to you or which appears on the Website nor may you use any such content in connection with any business or commercial enterprise.

Charcoal Fashion is a trade mark belonging to us and no license or consent is granted to you to use these marks in any way, and you agree not to use these marks or any marks which are colourable similar without our written permission.

The celebrities named or featured on the Website have not endorsed recommended or approved any of the products offered on the Website.

All communications from you to us must be made in English.

Privacy & Safety

Charcoal Fashion ("we","our","us","Charcoal Fashion") are committed to protecting and respecting your privacy.

This privacy statement (together with our terms of use and any other documents referred to on it) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us.

Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

By visiting ("Website") you are accepting and consenting to the practices described in this privacy statement.

We believe shopping on the Website is as secure as shopping in store. In addition we respect the privacy rights of our online visitors and recognise the importance of protecting information collected from them.

We are a subsidiary of La.Ke Trading Co. Limited (The Registrar of Companies for England and Wales: 11790187) we take your privacy very seriously.

We work hard to make sure that we only use your information in the ways that you want us to. This privacy statement explains what information we collect on the Website, how and when it is collected, what we use it for now, how it is stored and how we will use it in the future.

If you have any questions about the way in which your information is being collected, stored or used which are not answered by this privacy statement please contact us at

If you are under 18, we require that you inform a guardian or parent regarding Charcoal Fashion's privacy policy before ordering online on our Website.

For the purposes of the Data Protection Act 1998 (as amended) (the "Act"), the data controller is Charcoal Fashion (La.Ke Trading Co.Limited)

We know that everyone is busy, and nobody likes their email inbox cluttered up with junk mail. We will only send you marketing messages if you choose to receive them from us or third parties we work with and think you may be interested in hearing from. If you choose to receive our mailings or our partner’s mailings, we will only send you details about items and promotions which we think will be of interest to you. If you decide that you no longer want to receive emails from the Website, you can unsubscribe at any time by clicking here and selecting ‘Unsubscribe’. We will never sell your details to an unconnected third party for marketing purposes. Where we store your personal data The data that we collect from you may be transferred to, and stored at, a destination outside the European Economic Area ("EEA"). It may also be processed by third parties operating outside the EEA we are engaged with. Such third parties maybe engaged in, among other things, the fulfilment of your order, the processing of your payment details and the provision of support services. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely in accordance with all applicable laws and in accordance with this privacy policy. All information you provide to us is stored on our secure servers. When you shop at our website we use a 128-bit SSL encrypted secure internet connection to protect your payment details. Your computer should automatically allow the opening of the secure connection when you place your order. This means that all the details you supply and any responses are encrypted before they are sent over the internet. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share a password with anyone. Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access. What information do we collect and how will we use it? When you place an order with us we collect certain information which is required to allow us to process your transaction and deliver your order. This includes your personal details, order details, details of your address(es) and payment details. We will use this information to process your transaction and dispatch your order. We may at times ask for other details, for example product size and category preferences, age and any special dates (such as birthday and anniversary). These details will be used for profiling and marketing purposes. Providing us with this sort of information is entirely voluntary. You can choose to sign up for our email newsletter and to receive other marketing communications from us. By asking to receive this information you consent to receive marketing communications from us using any contact methodwhich you have provided us with, including by post, email, SMS, MMS and telephone. On occasion we may ask for feedback from you about the usage or services of our website provides to help us develop and improve it further. For quality control and training purposes, we may monitor or record your communications with us. We will keep your information for as long as is reasonably necessary for these purposes. What you can expect from us? We will at all times comply with the standards, procedures and requirements of UK data protection laws to ensure that the personal information you give us is kept appropriately secure and processed fairly and lawfully. We may have to pass your information to countries or jurisdictions which do not provide the same level of data protection as the UK, if necessary for the above purposes. If we do make such a transfer, however, we will (where necessary) always put a contract in place to ensure that your information is properly protected. We will never sell your information without your consent. Other people who might use your information In order to process your order and deliver your purchases to you we may have to pass your information to some of our service providers. This includes the companies who handle our order dispatch service and our delivery company. Your contact telephone number will be passed on to our courier company who may contact you by phone or text message in order to update you on the delivery date or time of your order. We will only provide these companies with the information which they need to carry out their jobs. They will only be allowed to use your information in the way in which we tell them, and they will not be entitled to use it in their own right. In assessing your request for goods or services, we may use your information for the purposes of the prevention and detection of fraud. We may disclose your address and postcode details to check against the IMRG Security Alert or any other Fraud Prevention Scheme. At all times where we disclose your information for the purposes of fraud prevention it will remain secure. If you believe your details are incorrect you may correct those details by following the procedure below. We may disclose your personal information to third parties: In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets. If the substantial assets of Charcoal Fashion or Infinite S.Q Ltd are acquired by a third party, in which case personal data held by it about its customers will be one of the transferred assets.If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms of use or terms and conditions of sale and other agreements; or to protect the rights, property, or safety of Charcoal Fashion, La.Ke Trading Co. Ltd our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

Updating your personal details

We want to make sure that the information we hold about you is correct and up to date at all times. You can at any time amend or update your information by clicking here to log in and update your details. You are entitled under the Act to ask for a copy of the information we hold about you (for which we may charge a small administration fee).


In order to improve your experience when shopping on the website we use cookies. A cookie is a piece of information our website will place on your computer’s hard drive that can track your movements while you are on the website, it will also recognise you when you visit our website again. Cookies are stored in order for us to continually improve our website and provide a better on-line shopping experience for you. They are mainly used for marketing purposes, but they are also used to tell us what country you are coming from so we can make sure that prices are displayed in the correct currency and pages in the correct language. We use cookies on this website to: 1. keep track of the items stored in your shopping basket and take you through the checkout process; 2. recognise you whenever you visit this website (this speeds up your access to the website as you do not have to log on each time); 3. obtain information about your preferences, online movements and use of the internet; 4. carry out research and statistical analysis to help improve our content, products and services and to help us better understand our customer requirements and interests 5. target our marketing and advertising campaigns more effectively by providing interest-based advertisements that are personalised to your interests, and 6. make your online experience more efficient and enjoyable. The information we obtain from our use of cookies will not usually contain your personal data. Although we may obtain information about your computer or other electronic device such as your IP address, your browser and/or other internet log information, this will not usually identify you personally. In certain circumstances we may collect personal information about you—but only where you voluntarily provide it (eg by completing an online form) or where you purchase goods or services from us. In most cases we will need your consent in order to use cookies on this website. The exception is where the cookie is essential in order for us to provide you with a service you have requested (eg to enable you to put items in your shopping basket and use our check-out process). There is a notice on our home page which describes how we use cookies and which also provides a link to our Website privacy policy. If you use this website after this notification has been displayed to you, we will assume that you consent to our use of cookies for the purposes described in our Website cookie policy and Website privacy policy.

Third-party cookies

We work with third-party suppliers with whom we sometimes share your information so that we can personalise marketing messages to existing and new customers. These third-parties may also set cookies on our Website, for example Google, Facebook, Instagram and any other third- party suppliers. These third-party suppliers are responsible for the cookies they set on our Website. If you want further information please go to the website for the relevant third party. If you want to delete any cookies that are already on your computer, please refer to the instructions for your file management software to locate the file or directory that stores cookies. Information on deleting or controlling cookies is available at However, please note that if you disable the use of cookies on your computer, you will not be able to shop on our Website.

Your rights

You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at Our Website may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites. And lastly This Privacy Statement may change and therefore you should review it regularly. We will of course notify you of any changes where we are required to do so. If you have any questions relating to this statement, please email

Wholesale Inquiries

Charcoal Fashion is a new women's outerwear brand.

The brand's philosophy is to deliver the fashion in affordable price. which has remained constant throughout expansion. 

A key focus for Charcoal Fashion is to drive the further expansion of the brand by growing the wholesale division of the brand. We are committed to working with likeminded partners to introduce the brand into prestigious department stores and established multi brand stores.

If you are interested in finding out more about wholesaling with Charcoal Fashion please contact us on

Payment Methods
Payment Methods

- Credit / Debit Cards

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